Valentine’s Day Popularity Varies by Age: Older Americans Embrace the Holiday, Younger Generations Less Enthusiastic

SHARE NOW

How popular is Valentine’s Day? It depends on how old you are.  A recent poll found 60 percent of Americans aged 45 and over said they enjoyed Valentine’s Day more than any other day.  Of the younger generation only 24 percent of ages 18 to 44 enjoyed Valentine’s Day more than a regular day.